Sponsorship

    Sponsorship that lives in communities.

    We build goal-driven partnerships for brands with Finnish sports clubs, teams and athlete influencers. From one carefully chosen partner to a broad national portfolio.

    Sponsorship built from your objectives

    Sponsorship is not an off-the-shelf package. We start from the brand's objectives, audience and markets – and build a partnership that works commercially and inside the sports community.

    Sport Vertical knows the Finnish club landscape and handles the negotiations, coordination and practical execution. The advertiser gets one partner, one contact and one managed entity.

    The content, scope and pricing of every partnership are always defined in conversation.

    Model 01

    One sports community

    A deep partnership with a selected club or team. The partner is chosen based on the brand's objectives, audience and market area.

    • The partner is selected together with the brand
    • Content and scope are defined in conversation
    • Sport Vertical handles coordination and execution
    Ask about partnership options
    Model 02

    Sport Vertical Creator

    A long-term partnership with an athlete who fits the brand. The creator produces content in their own voice, and the collaboration can be combined with distribution across the Sport Vertical sports community network.

    • The athlete is selected based on the brand's objectives and audience
    • Content is built around the athlete's personality and audience
    • Can be combined with community network distribution
    Ask about creator partnerships
    Model 03

    Network partnership

    Several communities, athletes, or both under one centrally managed sponsorship package. A fragmented sports landscape becomes one entity you can buy and manage.

    • Nationally
    • Around selected regions
    • Around selected sports
    • According to the brand's audience and objectives

    One partner. One managed solution. Sports communities and creators.

    Talk to us about sponsorship

    Why Sport Vertical

    Access to communities

    A growing group of Finnish sports clubs, teams and – soon – athlete influencers through a single partner.

    Trusted environment

    Your brand appears in an authentic setting where the message comes from the community itself.

    Centralised execution

    One agreement, one contact and one coordinated entity instead of dozens of separate negotiations.

    Scalability

    From a single partnership to a broad national network.

    How we work

    1. 01

      Objectives

      We go through your objectives, audience and market areas.

    2. 02

      Proposal

      We build a proposal of suitable clubs, teams or athlete influencers.

    3. 03

      Execution

      We negotiate, coordinate and put the partnership into practice.

    4. 04

      Development

      We follow the partnership and develop it during the season.

    Network

    Finnish sports communities in one place.

    Sport Vertical brings together a growing group of Finnish sports clubs and teams into a single entity that advertisers can buy and manage from one place – one partner, one agreement.

    Sports communities
    51Sports communities
    Sports
    26Sports
    Locations
    15Locations
    Social media followers
    577,726Social media followers

    Filter communities

    Let's build the right partnership for you.

    Tell us your objectives and we'll come back with a proposal.

    Talk to us about sponsorship

    Looking for a campaign you can launch fast?

    Our tactical, impression-based campaigns are ready to launch and priced.

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